Istibyani is an online Research and Panel Management Solution that provides access to consumer experiences of your own managed customized panel, empowering you with continuous research data and reliable insights to drive faster, smarter marketing decisions.

In addition to the customized panel solutions, we offer ad-hoc research services covering the Middle East region through our online consumer access panels.

Why Istibyani?

  • We understand the uniqueness of each business hence we offer custom-made research solutions to meet client needs
  • Compliance with GDPR
  • Device agnostic surveys 
  • Dashboard access at all times- at your finger tip
  • Access to survey data at any time

Our Products​

(1) Online Research Communities (MROCs)

  • We help you build and develop your own research customized microsite/community.
  • Recruit a panel based on your research needs from 7awi online platforms on fashion, lifestyle, food and health, beauty, celebrities autos, travel and entertainment with access to more than 10 Million monthly visitors from the MENA region.
  • We script and run all types of research among this community based on your business requirements. From concept, product and brand testing, to ad campaigns and online focus groups and discussions.
  • You will have access to real time monitoring tool, through which you can pull data and extract reports and keep track of the studies in field.

(2) Ad-hoc (full service)

  • Questionnaire development: based on your research needs and purposes 
  • Scripting and translation: we design and script all kind of surveys including complex questions
  • Data collection: using our online consumer panel among the following countries: KSA, UAE, Egypt, Jordan, Kuwait and Lebanon
  • Data Delivery: row data on different formats: CSV, Excel, or SPSS as well as infographics

In our world of rapid change, the need for reliable data to make confident business decisions has never been greater.

Reach consumers at the right time on all devices, collect insights to drive faster and smarter marketing decisions.